Helping climate-friendly companies launch and thrive.

Helping climate-friendly companies launch and thrive.

Hi, I’m Ellie.

I help climate-friendly companies launch and thrive.

You believe a better world is possible, and I’m behind you all the way.

But it’s noisy out there – if you’re not clear on who to target and how to stand out, growing your impact will be an endless struggle.

Like trying to replace the polar caps one tiny ice cube at a time.

You can’t do everything yourself. As a business owner, I get it—neither can I.

That’s why you need a marketing expert on your side.

An expert who understands your challenges.

An expert with hands-on experience helping companies go to market and grow.

Tell me what’s holding your business back, and I’ll tell you what we can do about it.

Your vision. My know-how. Let’s go. 

I’ve been working in marketing for 12 years, and in that time I’ve seen a lot of nonsense.

Self-styled “gurus” peddling shady growth hacks. Strategies full of vague, unhelpful waffle.

I’m sure you’ve seen it too.

I offer something different: Honest, expert advice, direction, and support.

Ethically sourced and 100% nonsense-free.

When you hire me, you get the truth. 

And the truth is marketing isn’t what you do best.

You know deep down you need to get your marketing foundations right.

You have big dreams and bold goals. 

But the truth is you need help. 

I help clients in two main ways

The roots

Setting up your marketing foundations

positioning, personas, and go-to-market strategy. 

The branches

We’ll be a great fit if: 

  • You don’t have marketing skills in-house 

  • You’re unsure how to grow your business

  • You want an expert who can take the lead and make stuff happen

  • You like working with people who are as passionate about the planet as you 

You can read more about me and my background here.

Acquiring and retaining customers

email marketing strategy and management across the customer lifecycle. 

What my clients say

5 stars ratings
  • Seijin Jung photo

    "Ellie is a strong, results-driven lifecycle marketing leader who delivers a real business impact. Throughout my time working with Ellie, she has been always enthusiastic about leveraging data to come up with creative hypotheses, test them out, and continue to improve through iteration. Along with her strong growth mindset and thoughtful leadership skills, Ellie's attention to detail and passion for perfection left a huge impact on Abound's growth journey. Highly recommended for any company looking to bolster customer retention."

    — Seijin Jung, VP of Growth at Abound

  • “Ellie is exceptionally analytical, detail-oriented, proactive in testing & learning new initiatives, and is the reason why my brand currently has such a loyal, engaged audience with high % repeat customers to improve LTV. She was a critical founding member of a clean skincare brand I launched (Ghost Democracy) -- my knowledge was limited about CRM & E-mail Marketing but she understood the brand strategy and objectives and translated that into retention strategy through to execution (email, loyalty, referral). She went above and beyond in her role and my business would not be as sustainable and healthy as it is today without all her hard work. AND she's an absolute pleasure to work with, it's like she's a unicorn!”

    — Rex Chou, Founder and GM of Ghost Democracy

  • “Ellie has been instrumental in developing email as a predictable and reliable sales channel for Livewell. She has helped us build a best-in-class and systematic approach to engaging new and loyal customers with a keen focus on results. Ellie defines consultant – always leading our team with new ideas and approaches. Her focus on data allows us to ground our decision-making and guide our next steps thoughtfully. As a small business owner, I rely on Ellie to challenge our status quo thinking and her ability to multitask whatever we throw her way! Ellie is smart, thoughtful, reliable and an absolute pleasure to have on our team.”

    — Claire O'Hare, Founder of Livewell Design

Brands I’ve worked with